Food Delivery Forecast to Grow Rapidly

A new research report by financial giant UBS suggests that millennials are ditching the kitchen and instead opting for food delivery in a report titled “Is the Kitchen Dead.”

The report is not available to the public and we haven't seen it.

But it's nicely covered the Forbes article Millennials Are Ordering More Food Delivery, But Are They Killing The Kitchen, Too?

According to the article, time starved millennials in particular are cooking less because it's so easy to order food from platforms such as Uber Eats, Door Dash and Grub Hub.

Key quote:

UBS forecast delivery sales could rise an annual average of more than 20% to $365 billion worldwide by 2030, from $35 billion in 2017. 

UBS is even suggesting this forecast could be low, saying:

"There could be a scenario where by 2030 most meals currently cooked at home are instead ordered online and delivered from either restaurants or central kitchens.”

The Forbes article points out the counter trend of more people saying they are “cooking enthusiasts”. And this is certainly supported by the popularity of TV and online cooking shows.

 

But it's easy to imagine a future where most or many meals are delivered while at the same time cooking enthusiasts cook at home some of the time.

 

Whether UBS is right or wrong, the rise of food delivery is another clear signal that the on-demand economy is continuing to grow rapidly.

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